This article provides a step-by-step guide to creating an events sign-up form in Stampede. It covers form setup, branding, tagging, and targeting new subscribers by creating an automated marketing segment using the “Events” tag for future campaigns and workflows.
Step 1: Create Your Form
Click Marketing in the main menu.
2. Select Forms.
3. Click Create + in the top-right corner.
4. Choose New Form.
Step 2: Complete the Form Details
Fill in each of the fields below to customise your sign-up form:
Form Name – The internal name of your newsletter form.
Message – The short introduction or description that appears at the top of the form.
Submit Button Text – The label for your submission button (for example, “Sign Up” or “Join Now”).
Success Message – The confirmation message that appears after a successful sign-up.
Locations – Select the venue(s) that new contacts will be associated with once they sign up.
Tags – Apply tags such as “Events” to help you target sign-ups later.
Brand Kit – Choose which branding style will apply when the form is embedded on your website.
Below is an example of a completed Events sign-up form:
Step 3: Target Your Events Sign-Ups
Once your form is active, you can create a segment to automatically group anyone who signs up using the Events tag.
Go back to Marketing.
Open Segments under the Data tab.
3. Click Create + in the top-right corner and choose From New.
Your new segment will automatically capture all contacts who sign up via the events form. You can now use this segment for future workflows or email campaigns.